Business Services
CleanDucts AU
Ducts Cleaning is a Melbourne-based duct cleaning service provider offering HVAC, ventilation, and air purification solutions. The client approached us to de...
5.6x
+180%
ROAS
625/mo
+439%
Organic Traffic
15
+14 keywords
Top-10 Keywords
Client
CleanDucts AU
Industry
Business Services
Services
PPC, SEO, Web Development, Graphic Design and SOME
The Challenge
Before our engagement, the business encountered several hurdles: Outdated Web PresencePrevious website lacked mobile optimization and had an outdated design. No Clear SEO StrategyWebsite wasn’t indexed properly and lacked local SEO structure. Limited ContentService areas and key offerings were not clearly presented. Lack of Visual IdentityNo cohesive branding or consistency across digital touchpoints. No Booking FunnelNo streamlined call-to-action for quote requests or bookings.
Our Approach
MH Tech Solutions provided a complete overhaul: WordPress Website Development Custom WordPress BuildMobile-optimized and performance-focused layout. WooCommerce IntegrationAdded basic shop functionality for related product sales. Conversion-Optimized DesignClear CTAs like "Request a Quote" and "Book Now." On-Page SEO & Local Targeting Implemented structured data, location keywords, and content for suburb-specific pages. Brand Identity CreationDesigned logo, palette, and consistent assets across web and print. Content CreationDeveloped service content and visuals tailored to the HVAC audience.
The Results
Before → After
| Metric | Before | After | Change |
|---|---|---|---|
| Organic Traffic | 116/mo | 625/mo | +439% ▲ |
| Top-10 Keywords | 1 | 15 | +14 keywords ▲ |
| ROAS | 2.0x | 5.6x | +180% ▲ |
| Cost Per Click | $3.30 | $1.12 | -66% ▲ |
Ready to write your own success story?