E-Commerce
Tenth Sports
3.9x
+129%
ROAS
438/mo
+222%
Organic Traffic
16
+13 keywords
Top-10 Keywords
Client
Tenth Sports
Industry
E-Commerce
Services
PPC, SEO, Web Development, Graphic Design and SOME
The Challenge
Tenth Sports had a foundational e-commerce presence but faced several key challenges: Lack of Consistent Brand Communication Inconsistent visuals and unclear messaging on digital channels. Low Conversion Optimization Product discovery, filtering, and checkout experience were not optimized. Outdated UX/UIThe website lacked mobile responsiveness and modern visual identity. Poor SEO FoundationNo structured keyword strategy or search visibility. Limited Ad StrategyGoogle Ads were underutilized or misconfigured.
Our Approach
MH Tech Solutions executed a multi-faceted approach: E-commerce Revamp: Phase 1Migrated the website from OpenCart to WordPress/WooCommerce with custom UI/UX, improved product organization, mega menu, and mobile-first performance. Phase 2Recently transitioned the store from WooCommerce to Shopify to ensure better scalability, speed, security, and reliability, enhancing the user experience and backend management. SEO StrategyImplemented site-wide optimization including technical SEO, on-page enhancements, local schema, and product-level SEO. Google Ads CampaignsLaunched and managed Shopping and Search ads targeting local and niche sports segments. Conversion-Focused DesignDesigned new homepage, banners, and product templates to boost AOV and reduce bounce rates. Social Media & ContentCreated visually aligned content for promotions, new arrivals, and engagement.
The Results
Before → After
| Metric | Before | After | Change |
|---|---|---|---|
| Organic Traffic | 136/mo | 438/mo | +222% ▲ |
| Top-10 Keywords | 3 | 16 | +13 keywords ▲ |
| ROAS | 1.7x | 3.9x | +129% ▲ |
| Cost Per Click | $2.88 | $1.52 | -47% ▲ |
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