E-Commerce
Grip Sport
6.2x
+288%
ROAS
591/mo
+338%
Organic Traffic
23
+20 keywords
Top-10 Keywords
Client
Grip Sport
Industry
E-Commerce
Services
PPC, SEO, Web Development, Graphic Design and SOME
The Challenge
Before development began, Grip Sport had no functional online store or structured catalog. Their challenges included: No Digital PlatformThe business had no e-commerce infrastructure. Zero Search VisibilityNo keyword rankings or organic footprint. No Google PresenceWebsite wasn’t submitted to Google Search Console Lack of Brand IdentityNo unified visual or messaging strategy.
Our Approach
MH Tech Solutions implemented a comprehensive development and SEO-focused engagement: Website Development Built a WooCommerce-based custom e-commerce store with a professional UI, intuitive navigation, and mobile-first performance. Product CategorizationStructured inventory into clear sports categories such as soccer, netball, cricket, rugby, and more. Catalog ManagementHandled full product uploads with SKU mapping, pricing tiers, and inventory logic. SEO StrategyDeveloped a keyword strategy, optimized meta titles/descriptions, and deployed schema for product listings. BrandingCreated brand visuals including logo application, color systems, product templates, and identity guidelines.
The Results
Before → After
| Metric | Before | After | Change |
|---|---|---|---|
| Organic Traffic | 135/mo | 591/mo | +338% ▲ |
| Top-10 Keywords | 3 | 23 | +20 keywords ▲ |
| ROAS | 1.6x | 6.2x | +288% ▲ |
| Cost Per Click | $2.78 | $0.89 | -68% ▲ |
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