Business Services
Crescent Academy
6.2x
+377%
ROAS
397/mo
+208%
Organic Traffic
32
+30 keywords
Top-10 Keywords
Client
Crescent Academy
Industry
Business Services
Services
PPC, SEO, Web Development, Graphic Design and SOME
The Challenge
Before our engagement, the academy experienced several limitations: Outdated Website DesignThe previous website lacked modern aesthetics and responsiveness. No Online Admission ProcessManual student enrollment led to inefficiencies. Limited Content and Visibility No clear information on curriculum, extracurriculars, or fee structure. Lack of BrandingNo consistent brand identity across digital platforms. Poor User ExperienceDifficult navigation and outdated layout.
Our Approach
MH Tech Solutions provided a complete overhaul: WordPress Website Development Custom WordPress BuildMobile-optimized and performance-focused layout. WooCommerce IntegrationAdded basic shop functionality for related product sales. Conversion-Optimized DesignClear CTAs like "Request a Quote" and "Book Now." On-Page SEO & Local Targeting Implemented structured data, location keywords, and content for suburb-specific pages. Brand Identity CreationDesigned logo, palette, and consistent assets across web and print. Content CreationDeveloped service content and visuals tailored to the HVAC audience.
The Results
Before → After
| Metric | Before | After | Change |
|---|---|---|---|
| Organic Traffic | 129/mo | 397/mo | +208% ▲ |
| Top-10 Keywords | 2 | 32 | +30 keywords ▲ |
| ROAS | 1.3x | 6.2x | +377% ▲ |
| Cost Per Click | $3.56 | $1.08 | -70% ▲ |
More work
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